Founded in 1980, Sunonwealth Electric Machine Industry Company Limited has always adhered to the business philosophy of “Brand, Innovation, and Value”. Step by step, it has now become a global leader in the fields of pr......Founded in 1980, Sunonwealth Electric Machine Industry Company Limited has always adhered to the business philosophy of “Brand, Innovation, and Value”. Step by step, it has now become a global leader in the fields of precision motors, mini fans, and thermal modules. SUNON’s concentration for more than 30 years on the research and development of core motor technology enables it to release numerous patented products that set the pace for the industrial trend. These products include Maglev, the first magnetic levitation motor fan product in the world, Mighty Mini series, the smallest/thinnest fan products in the world, various thermal modules for LED panels, etc. Today SUNON has become the best thermal solution provider for clients across various industries, such as IT, automobile electronics, optical electronics, and network communication, claiming global shares of 26% and 19% respectively in the markets of projectors and notebook computers. The company has also accomplished impressive achievements in markets of recordable set top boxes (22%), mobile AV systems (8%), and servers (6%). SUNON has an R & D team which consists of more than 400 professional engineers. Each year the company draws up an R & D budget that exceeds 10~12% of its annual turnover, which has allowed the company to obtain a total of 1367 patents worldwide. In 2004, Technology Review ranked SUNON as the 48th in the world and the 4th in Taiwan in terms of technology strength. In Business Weekly’s list of Top 100 companies in terms of patents granted, SUNON was ranked 4th in the category of Parts and Modules in 2005 and 1st in the category of Power Equipment/Transportation Equipment in 2007. Invention and innovation require a lot of manpower, financial resources, and time, but SUNON is confident that by adhering to the development of intelligent mini motors and by training hi-tech professionals in the field of motors, it can not only realize sustainable development but can also help to sharpen Taiwan’s competitiveness in innovation. -Business philosophy Brand The SUNON brand is synonymous with premium quality, high technology, and market pioneers. We will consistently protect the brand and its high-quality appeal. Innovation SUNON sees innovation and invention as the only way to maintain its leadership in the industry. Value The ultimate value of SUNON’s products lies in its cumulative R & D efforts and achievements, which surpass the products themselves. In order to meet our clients needs with the most flexible designs, SUNON has, backed by its strong R & D team, collaborated with service marketing business entities and production logistics business entities to develop innovations that can help our clients develop their next generation products, giving them an opportunity to get the true meaning of “Brand, Innovation, and Value”, which is the business philosophy of our company. -Brand Sunonwealth established the brand of SUNON in 1980 and has been marketing its products worldwide ever since. In 1982, the company registered its trademark across 39 countries throughout the world, making its trademark a global one. The English trademark of the company, which carries the expectations of President Horng, was finalized to be SUNON at its establishment. The company’s name in Chinese literally means “to set up standards” and it was hoped that the company would become an model of the industry. Its English name comes from “Sun On Everyday”, which symbolizes the Sun rising everyday from the East to deliver the company’s sustainable business vision. The brand is green in color, which symbolizes the company’s commitment to environmental protection and product safety. The SUNON trademark is designed in the shape of a green fan which is rotating forever, its irregular pentagram outline resembling a man lifting his left leg and stepping forward, symbolizing that SUNON is stepping forward to build its own brand and will adhere to its core values of invention and innovation.