Wedoany.com Report on Mar 16th, Recently, ARBURG announced the appointment of Steve Thomson as the new UK Managing Director, responsible for promoting the application and market expansion of injection moulding technology in the region. Thomson has taken over from Colin Tirel, who had a significant influence in the local industry, and stated that he received full support from his predecessor during the transition. He believes that maintaining a technological edge is key to sustaining position in a rapidly changing market environment.

Thomson is confident about ARBURG's market prospects in the UK and Ireland. He pointed out that while the market environment is changing, injection moulding manufacturers' pursuit of equipment quality, durability, and stable partnerships remains constant. When discussing market strategy, he stated: "The goal is to maintain a leading position in the fast-changing UK and Irish markets in the future. Nevertheless, injection moulding manufacturers still value quality, durability, and stable relationships—these are characteristics for which ARBURG is well-known and appreciated."

According to Thomson's forecast, the medical technology and packaging industries in the British Isles will become key areas for future development. He mentioned that since its global debut at K 2025, the ALLROUNDER TREND series of machines has attracted widespread attention. He believes the market is trending towards adopting standard electric machines and stated: "I am convinced our market will shift to standard electric machines. We also have significant opportunities and successes in the turnkey field."

To further enhance the brand's visibility in the UK and Ireland, Thomson plans to lead his team in deepening technical cooperation with customers. He concluded: "I want to inspire enthusiasm for the brand and our technology. With my team in the UK, I am well on the way to achieving this." By providing professional injection moulding technical support, ARBURG aims to attract more new customers and solidify relationships with long-term partners.