en.Wedoany.com Reported - European automaker Stellantis and British brand Jaguar Land Rover (JLR) have signed a non-binding memorandum of understanding to explore cooperation in product and technology development in the U.S. market, aiming to "create synergies."
Under the terms of the memorandum, the two manufacturers will seek to leverage their respective complementary strengths to create value for both parties. Stellantis CEO Antonio Filosa stated that exploring synergies in areas such as product and technology development could bring meaningful benefits to both sides. JLR CEO PB Balaji noted that the collaboration will play a significant role in unlocking new opportunities, and that partnering with Stellantis allows for the exploration of complementary capabilities to support JLR's long-term growth plans in the U.S. market.
The U.S. market is a key component of JLR's annual sales, but the company has been hit by U.S. tariff increases. Currently, JLR has no local manufacturing operations in the U.S. In October 2025, JLR confirmed that its second-quarter wholesale volume declined by 24.2% year-over-year (compared to fiscal 2024), attributing the impact to "additional U.S. tariffs affecting exports to the U.S." Stellantis already has manufacturing operations in the U.S., including 34 manufacturing facilities across 14 states, parts distribution centers, and R&D sites. In October 2025, Stellantis announced plans to invest $13 billion by 2029 to expand its U.S. market operations.
Industry observers believe this potential deal could help JLR offset the negative impact of tariffs. This collaboration is the latest in a series of deals among European automakers (including Ford and Renault) aimed at minimizing losses amid the dual crises of tariffs and Chinese competitors.
JLR's Solihull plant, covering 300 acres, is the company's flagship manufacturing facility, producing models such as the Land Rover Discovery, Range Rover, and Range Rover Sport. JLR also manufactures at its Halewood plant in Merseyside and in Slovakia, and has factories in China and India through partnerships with Chery and Tata, respectively. JLR currently operates under its "Reimagine" strategy, which includes a vision to achieve net-zero emissions by 2039, with strategic pillars covering modern luxury, electrification, sustainability, and enterprise.
PB Balaji was appointed CEO of JLR in November 2025. Previously serving as CFO of Tata, he is a global finance professional with nearly three decades of experience in the corporate sector. JLR CFO Richard Molyneux has held the position since July 2023, having previously served as Director of Operational Finance for over six years. Nigel Blenkinshop serves as JLR's Chief Operating Officer, having previously worked at Ford and BAE Systems. One of his key priorities is ensuring a robust, sustainable end-to-end supply chain operates as part of the connected industrial strategy.
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