en.Wedoany.com Reported - UK rental company Ashbrook has placed an order with JCB for 270 units worth £18 million, covering telehandlers, excavators, and dump trucks. The order, supplied by local dealer Gunn JCB, is Ashbrook's second major contract with JCB following a £10 million order in 2020.
Ashbrook Managing Director James Ashbrook said the family business's growth over the past 28 years is a source of pride, and the company now rents out a wide range of JCB equipment, including dump trucks, telehandlers, excavators, rollers, and aerial work platforms. Since purchasing its first JCB equipment in 2013, the company has continuously expanded its JCB fleet.

JCB's Steve Fox added that the partnership continues to deepen, with the scale of this order and the fact that Ashbrook is expanding its JCB equipment range speaking volumes.

Ashbrook is headquartered in Congleton, Cheshire, between Manchester and Stoke-on-Trent, with a depot in Warrington. The Ashbrook family's roots in the area can be traced back to 1752 when Joseph Ashbrook was a dairy farmer, and every generation since has farmed the land. The rental business was founded in 1998 by current Managing Director James Ashbrook, who started an agricultural contracting operation by borrowing a tractor from his father. In 2001, the company purchased its first tractor—a New Holland TM135.
The company then accelerated its growth, adding its first excavator to the fleet in 2002, and in 2015, it introduced more specialized delivery trucks to expand its equipment range. In 2016, it acquired two former Hewden Hire depots in Warrington and Bangor, selling the latter in 2021 to focus on two main locations.

In 2017, the company began adding telehandlers, Skyjack scissor lifts, and Genie boom lifts to its fleet. In 2020, it placed a £10 million order for JCB telehandlers. After celebrating its 25th anniversary, the company decided to expand its aerial work platform fleet, placing a large order with Genie in 2024, and has now completed its latest deal with JCB.
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