en.Wedoany.com Reported - Changan Automobile held the national preliminaries of the 2026 Second Middle East and Africa (MEA) Service Skills Competition in four Middle East and Africa markets: Saudi Arabia, Kuwait, Egypt, and Oman. Approximately 60 service personnel from over 40 authorized dealerships participated, with winners from each market advancing to the regional finals.
Changan Automobile has been deeply rooted in the MEA market for over 40 years, becoming the best-selling Chinese auto brand in several markets within the region. This service skills competition serves both as a comprehensive assessment of frontline technical personnel's capabilities and as a strategic platform to promote the cultivation of localized after-sales talent in the region.
All four national competitions followed the unified 2026 Changan MEA Service Skills Competition framework, covering three categories: Service Advisors, Internal Combustion Engine (ICE) Technicians, and New Energy Vehicle (NEV) Technicians. The competition evaluated participants' professional knowledge, fault diagnosis abilities, execution of standard operating procedures, and customer service awareness through theoretical exams and practical assessments.
Among the four markets, the national competition in Saudi Arabia was the largest, attracting over 30 participants from more than 20 dealerships, and featured dedicated spare parts competitions and capability enhancement programs. Kuwait, Egypt, and Oman each held independent national events with 12, 6, and 9 participants, respectively. Notably, the national competition in Oman fully simulated the upcoming regional finals.
Winners from the four markets will advance to the 2026 Changan MEA Service Skills Competition finals held in Oman. In addition to the competitive segment, the finals will serve as a knowledge exchange platform, enabling best practices to be shared and promoted across Changan Automobile's MEA service network.
Changan Automobile is intensifying efforts to build and enhance local technical and service teams in the MEA region, continuously driving improvements in customer experience and service perception. By establishing a comprehensive local service support system and cultivating regional talent, Changan Automobile is committed to providing reliable, worry-free services and building long-term brand trust with customers in the MEA region.
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