en.Wedoany.com Reported - On June 17, the 2026 China Brand Forum, hosted by People's Daily, was held in Xiong'an New Area, Hebei Province. The forum was attended by heads of relevant central and state organs, representatives of local government departments, corporate leaders, and experts and scholars. Wen Shugang, Chairman and Party Secretary of China Huaneng Group Co., Ltd., attended the forum and delivered a keynote speech titled "Rooted in Xiong'an for a New Start, Forging Ahead on a New Journey of High-Quality Development."
In his speech, Wen Shugang stated that China Huaneng regards building a prestigious brand as a powerful measure to implement the spirit of General Secretary Xi Jinping's important speech during his inspection of Xiong'an New Area. Adhering to the guidance of "transforming Chinese products into Chinese brands," and upholding the corporate mission of "building a 'Three-Color' company and serving a strong energy nation," China Huaneng practices its brand declaration of "With utmost sincerity, harnessing the power of nature, and creating the energy of the future," continuously enhancing the brand awareness, influence, and reputation of Huaneng, empowering the steady and long-term construction of a world-class enterprise.
He emphasized that as a key state-owned comprehensive energy group, China Huaneng serves the overall work of the Party and the state with utmost sincerity, helping to create a model of high-quality development and demonstrating brand value. As one of the first centrally-administered state-owned enterprises to relocate non-capital functions, China Huaneng regards the relocation of non-capital functions and the promotion of coordinated development of the Beijing-Tianjin-Hebei region as a major political task that must be completed well. It deeply integrates into the regional collaborative innovation network and continuously builds the "pioneer" brand that fully supports and integrates into the high-quality development of the new area. Rooted in Xiong'an for a new start, China Huaneng firmly grasps the functional positioning of the new area, precisely aligns with its construction and development needs, fully leverages its technological and innovation advantages, focuses on developing strategic emerging and future industries such as integrated energy services and new energy, promotes the transformation and application of more scientific and technological innovation achievements, ensures livelihood support, further increases industrial assistance efforts, demonstrates new achievements in helping the new area build a model of high-quality development, and continuously enhances the "gold content" of the Huaneng brand.
He pointed out that China Huaneng harnesses the power of nature, serves the new energy security strategy, contributes to building a strong energy nation, and enhances brand influence. As the world's second-largest power generation group by installed capacity and the largest heating supplier for people's livelihoods in China, China Huaneng, while continuously improving its "hard power" in energy supply, firmly establishes the brand characteristics of green and low-carbon development, actively builds the "three pillars" of new energy, hydropower, and nuclear power, and continuously increases the supply of green, efficient, and high-quality energy. During the "14th Five-Year Plan" period, the company's low-carbon and clean energy installed capacity share increased by 20 percentage points, continuously strengthening the "pillar" brand for ensuring energy security. Rooted in Xiong'an for a new start, China Huaneng actively participates in the investment and construction of energy infrastructure in the new area, focuses on deploying multi-energy complementary demonstration projects such as "new energy + geothermal," "new energy + energy storage," and "source-grid-load-storage integration," accelerates the construction of an urban integrated energy service system, helps the new area become a national leading zero-carbon city sample, and contributes to accelerating the construction of a new energy system and building a strong energy nation, continuously enhancing the "green content" of the Huaneng brand.
He emphasized that China Huaneng creates the energy of the future, serves to achieve high-level technological self-reliance and self-strengthening, helps build a new era innovation highland, and forges brand competitiveness. China Huaneng insists on serving the national major strategies and industry needs, creates "national heavy equipment" through breakthroughs in key core technologies, continuously strengthens the linkage between technological innovation and brand innovation, builds "specialized and new" demonstration enterprise brands such as Huaneng Xi'an Thermal Power Research Institute and Huaneng Clean Energy Research Institute, cultivates "Rui" series technology brands such as Huaneng Ruiwo and Huaneng Ruichi, and continuously strengthens the "national team" brand for technological self-reliance. Rooted in Xiong'an for a new start, China Huaneng focuses on high-end technological innovation in energy and power, high-level talent cultivation, high-value achievement transformation, and high-level digital intelligence, continuously promotes the concentration of high-quality innovation resources in the new area, strengthens collaborative innovation with universities and research institutes in Xiong'an, takes "artificial intelligence + energy and power" as the core, realizes the interconnection and intercommunication of data spaces between Huaneng and Xiong'an, sets an example in helping the new area build a new era innovation highland, and continuously enhances the "innovation content" of the Huaneng brand.
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