en.Wedoany.com Reported - Philippine telecommunications operator Smart Communications, technology company Ericsson, and social media platform Meta recently announced that they have collaborated to optimize Smart's network in the Philippines, aiming to enhance the voice and video call quality of Meta's Messenger application. This initiative targets Filipino users by improving network performance through technical adjustments.
Ericsson and Smart's teams collaborated with Meta's local personnel in the Philippines to perform fine-tuning of key technical parameters within Smart's live operational network in the Luzon region to optimize network performance. After the adjustments, Messenger call round-trip time was reduced by 24.6%, packet loss decreased by 55%, which helps reduce call interruptions. Meanwhile, video bitrate increased by nearly 20%, resulting in clearer video images and making real-time conversations more stable and reliable.
Debbie M. Hu, Network Head at Smart Communications, stated: "These improvements mean clearer Messenger video calls for users, allowing them to enjoy uninterrupted conversations with their loved ones." Hu added that the network enhancements not only benefit Messenger but also improve other OTT voice and video calling applications.
Daniel Ode, Head of Ericsson Singapore, Philippines, and Brunei, added that this initiative "demonstrates how focused global technical expertise, decades of trusted telecom leadership, and platform-level coordination can combine to deliver tangible, customer-facing improvements—clearer audio, fewer interruptions, and a more reliable calling experience that Filipinos can count on every day." This collaboration reflects the trend of technology companies working together to optimize network quality and enhance user experience.
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