Viva Acquires Ovio to Strengthen Telecom Market Leadership in Armenia
2026-07-08 14:55
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en.Wedoany.com Reported - Viva Armenia has announced the acquisition of shares in GNC-ALFA CJSC, which operates under the Ovio brand, a move aimed at accelerating its digital transformation and strengthening its leadership in the Armenian telecommunications market.

Viva acquires Ovio to strengthen digital convergence and telecom leadership

This transaction is a key step in Viva's development strategy, targeting the establishment of a fully converged platform that integrates mobile communications, fixed internet, television, telecom transmission infrastructure, and digital services into a unified ecosystem. The company believes that digital convergence is its core strategic advantage, achieved by integrating mobile, fixed, content, cloud, and other digital services into comprehensive customer solutions.

Incorporating a full fixed-line business into its portfolio helps Viva strengthen its infrastructure base and enhance product leadership through portfolio diversification. Integrating Ovio will expand Viva's capabilities in fixed services and reinforce its fiber optic, cable, and wireless relay infrastructure, laying the foundation for a more robust and resilient national telecom transmission network. The consolidation of the two companies' assets will allow Viva to launch converged products faster, develop more attractive bundled services, and unlock new digital business opportunities for residential, enterprise, and public sector customers.

The modern certified data center included in this acquisition will enhance Viva's capabilities in cloud services, data storage, and data processing. Owning a proprietary data center will provide an additional foundation for the company to develop next-generation services, including solutions driven by artificial intelligence and other advanced digital technologies. The integration of network infrastructure will increase overall network capacity, improve data transmission speeds, and enhance the quality and reliability of communications. Unified network management will deliver faster service responses for residential and commercial customers, improve the development efficiency of base station infrastructure, and accelerate the deployment of next-generation communication technologies.

At the national level, this transaction holds strategic significance for Armenia's telecom resilience. Expanding and diversifying international internet traffic routing will strengthen the country's connection to global digital infrastructure and enhance communication reliability, particularly during periods of increased network load or emergencies. Viva stated that existing Ovio subscribers will continue to receive services under current terms, and the company will ensure uninterrupted service and maintain communication quality.

Viva General Director Armen Avetisian stated that the acquisition of Ovio holds long-term strategic importance for Viva, fully aligning with the company's direction toward digital transformation, business diversification, and strengthening technological leadership. He believes the strategic advantage lies in digital convergence, and the company is continuously building an ecosystem where mobile communications, fixed internet, television, cloud, content, and other digital services operate seamlessly. Establishing and developing proprietary fixed network infrastructure will significantly enhance Viva's infrastructure capabilities and consolidate its product leadership by ensuring maximum portfolio diversification and delivering new levels of customer experience.

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