en.Wedoany.com Reported - April 1, 2026 — Athletic Brewing Company, a U.S. brewer focused on non-alcoholic beer, launched its "Our Beer Gives Back" campaign during Earth Month, highlighting its Two For The Trails environmental grant program. The campaign centers around a limited-edition Two For The Trails Milestone IPA, brewed with low-carbon ingredients to celebrate trail restoration projects and encourage outdoor exploration.

Since its launch in 2018, the Two For The Trails program has grown from an initial donation of $6,000 to become a major annual environmental grant initiative in the craft beer industry, now offering up to $2 million annually to support conservation and outdoor access initiatives. The program has invested a total of $8.4 million in trails and outdoor projects, funding over 500 recipients across 46 U.S. states and 3 countries.

"The trails, parks, and waterways we depend on don't maintain themselves," said Bill Shufelt, Co-Founder and CEO of Athletic Brewing. "Two For The Trails is our commitment to protecting outdoor access because if we don't actively give back, we risk losing the places and experiences that bring us together." Co-Founder and COO John Walker added, "Maintaining the outdoor spaces where we adventure isn't optional. Two For The Trails is how we put that belief into action so that every can of Athletic beer can be enjoyed in a world worth exploring."

As part of the Earth Month campaign, Athletic partnered with digital trail guide AllTrails to launch the Two For The Trails collection, featuring selected U.S. trails to highlight funded areas, along with a national retail program and limited-edition merchandise. The brand anticipates that total contributions through the Two For The Trails program will exceed $10 million by the end of 2026. The limited-edition Two For The Trails Milestone IPA is a medium-bodied IPA with biscuit and cracker malt notes, and aromas of citrus, pine, blueberry, and dark fruit. Each 12-oz can contains less than 0.5% ABV and 70 calories, and is available in limited quantities at athleticbrewing.com.

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