en.Wedoany.com Reported - Multiple European countries are experiencing extreme heatwaves, with local household air conditioning penetration at only 20%, domestic annual production capacity of 3.2 million units, and a market demand gap of up to 6.8 million units. Over 800 schools in France have closed due to the heat, temperatures in some hospital wards are approaching 40°C, and portable air conditioners are completely sold out.

Against this backdrop, Haier air conditioning sales have risen in several European countries. In Spain, Haier's monthly and cumulative annual terminal market share ranks first in the industry, making it the only brand to achieve double-digit annual market share stability over the past six years, with a five-year compound growth rate of 34.5%. In Italy, Haier ranks first in the ITS professional channel and in multi-split air conditioning sales share. In Poland, its overall household air conditioning market share ranks second, with multi-split products taking the top spot.

Addressing the challenges of difficult installation in old European buildings and high energy costs due to expensive electricity, Haier has launched the Expert series of high-end wall-mounted units, featuring easy disassembly and maintenance to shorten installation time. The Pearl Premium series meets the EU A+++ energy efficiency standard across all models. Recently, the mayor of the 17th arrondissement of Paris urgently purchased 50 Haier portable air conditioners for public schools in the district. These portable units require no external unit and can be used simply by plugging in, with a cooling capacity of 3,500 watts, quickly alleviating heat discomfort.

From France to Spain, Italy, and Poland, Haier air conditioning has become the go-to choice during the heatwave, thanks to its ability to adapt to European market demands.