en.Wedoany.com Reported - U.S. RFID hardware and solutions provider Atlas RFID has selected the RFIDRunner system from Graph-Tech USA to support the growing demand for high-speed UHF RFID tag production in North America. Since its founding in 2008, Atlas RFID has grown into one of the major RFID distributors in North America, with one of its fastest-growing business segments being UHF RFID tags, driven by retail automation initiatives and large-scale compliance programs such as Walmart's RFID mandate.

Jeff Patterson, Service Bureau Manager at Atlas RFID, stated: "We have been looking for an RFID system to meet higher customer demand and expand into larger RFID operations. We anticipate this market will grow further in the coming years as more retailers and industries adopt RFID. This is just the beginning."

To support this growth, Atlas RFID deployed the RFIDRunner high-speed inkjet RFID encoding and printing system designed and manufactured by Graph-Tech USA. Patterson noted: "Graph-Tech proved they have the knowledge and flexibility to meet our needs. Their installation and training process, combined with excellent post-sales support, made for a smooth transition. As a result, we are now producing twice as many tags with one RFIDRunner as we were with ten thermal printers, and we continue to scale up." He also mentioned operational improvements including lower cost per tag, reduced labor requirements, and enhanced quality control through integrated camera verification, adding that print quality is noticeably superior to thermal printing.

Markus Portmann, President of Graph-Tech USA, said: "Atlas RFID was very thorough from the start. You could tell right away they know their business. They asked sharp questions and had high expectations. We are proud they chose our platform." He added: "What sets us apart is that we don't just supply components—we deliver a complete turnkey system, including controllers, inkjet, transport, full integration, and post-sales support."

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