en.Wedoany.com Reported - LatentView Analytics Limited has launched a new product called BrickShift, designed to help enterprises migrate from traditional business intelligence platforms to Databricks AI/BI and adopt Genie. The product was unveiled on June 15 at the annual Data + AI Summit in San Francisco. This solution builds on the long-standing partnership between LatentView Analytics and Databricks.
Many organizations aim to operationalize analytics and AI across business functions, but fragmented data environments, legacy BI platforms, and governance complexities slow down modernization, with dashboard rebuilding and data lineage tracing often taking months. BrickShift with Genie simplifies and accelerates BI modernization by automating the extraction, transformation, and validation of dashboards from legacy platforms into native Databricks assets.
As a Databricks Gold Partner, LatentView supports clients through its data engineering and AI modernization practices. The company has a strong team holding over 500 technical certifications, serves more than 30 joint customers, and has earned four Databricks specialization badges covering AI, security and governance, data warehouse migration, and retail, consumer goods, and travel sectors.
Sunil Kalra, Head of LatentView's Data Engineering Practice and Databricks Center of Excellence, stated that many organizations want to use AI in their business and marketing functions, but their data is not ready. LatentView steps in by migrating data and BI to Databricks. At the Databricks AI Summit, the company looks forward to meeting with decision-makers and previewing Genie Ignite, an AI/BI modernization product based on Databricks Genie, through a one-day workshop and proof of concept using their own data.
As an Exploration Stage sponsor, LatentView showcased its full suite of AI-driven solutions at booth #531 at the 2026 Databricks Data + AI Summit.
Other AI solutions on display include supply chain optimization, pricing and promotion intelligence, and predictive maintenance. These include MigrateMate, an AI-driven end-to-end data migration solution that eliminates the chaos of migrating from Snowflake to Databricks. Connected Business Planning synchronizes planning processes from demand sensing to procurement, delivering optimal service levels at the lowest cost. Hubble is a pricing and promotion analytics solution built for the CPG and retail industries, combining consumer analytics and machine learning to provide insights into PPA, elasticity, premiumization, and market response. Promotion Optimizer helps brands make smarter investment decisions by optimizing promotion calendars, evaluating multiple strategy scenarios, and considering customer behavior. RADius is an intelligent B2B customer lifecycle engine that unifies behavioral and transaction data into a single account profile, generating real-time customer health scores and recommending next-best actions. Synapse is a real-time agentic AI personalization engine that transforms customer data into hyper-personalized segments and recommendations. Impact AI is a conversational intelligence platform that enables marketing teams to measure performance and optimize spending. Smart Innovation is an AI/ML-driven innovation engine that analyzes consumer signals and emerging trends. AURA is an AI-driven retail media intelligence platform.
LatentView Analytics is a global AI-first data analytics company that provides a 360-degree view of digital consumers, helping companies predict new revenue streams, forecast product trends, improve customer retention, and optimize investment decisions. The company is a trusted global partner to over 50 Fortune 500 companies across technology, consumer goods, industrial, financial services, and retail sectors.
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