en.Wedoany.com Reported - The Granite Cluster (Cluster del Granito) has launched a competitive and market intelligence platform called SmartGranito, aimed at helping companies in the natural stone industry access market strategic information more easily. This tool is primarily used to collect, organize, and analyze market data, industry trends, economic indicators, and international trade-related data.
The core objective of the platform is to enhance companies' ability to identify business opportunities, assess market changes, and support strategic decision-making in international competition. SmartGranito can transform large volumes of foreign trade data into dynamic visual content, with application scenarios including tracking import and export activities, analyzing domestic and international markets, evaluating competing materials, and detecting trends related to the internationalization process.
In terms of functionality, the platform integrates various data processing and visualization tools, such as comparative analysis between countries and markets, rankings of exporters and importers, tracking of economic indicators, historical evolution of trade flows, and advanced data visualization for strategic analysis. SmartGranito supports query segmentation by product, market, time period, or mode of transport, helping companies gain detailed insights into the competitive positioning of the industry.
SmartGranito is integrated into the SiViCom system previously promoted by the Granite Cluster. SiViCom is a competitive monitoring system used to track international markets and support companies' export activities. The new tool represents an upgrade to this system, enabling the automation and centralization of information from various statistical and economic sources, thereby expanding available analytical capabilities and facilitating access to the latest information for industry companies and professionals.
The launch of the platform comes at a time when the importance of market intelligence and data analysis in corporate planning is increasingly recognized. Galicia is Spain's main granite-producing region and a key export hub for the industry, where access to strategic information is considered a critical factor in maintaining international competitiveness. Through this initiative, the Granite Cluster advances its digital strategy by incorporating tools designed to help companies adapt to market changes and strengthen their internationalization processes.
The development of SmartGranito was funded by the Galician Economic Promotion Agency (Igape, Instituto Galego de Promoción Económica), as part of a support program for business competitiveness and innovation.
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