South Korea's ShinWon Enhances Supply Chain Traceability with AI and Blockchain
2026-07-07 16:00
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en.Wedoany.com Reported - South Korean apparel manufacturer ShinWon is enhancing the transparency and data traceability of its global supply chain by deploying the blockchain-based Retraced platform, in response to increasingly stringent global regulations such as the EU Corporate Sustainability Due Diligence Directive (CSDDD) and Digital Product Passports (DPPs).

ShinWon's initiative aims to enhance data visibility across all stages, from raw materials to finished garments. The system integrates AI-driven analysis and verification modules, which can automatically extract and verify transaction records at each stage, quickly identifying errors and inconsistencies, thereby improving data quality and supporting more informed business decisions. The "immutable" record-keeping feature of blockchain technology provides an auditable source of information for ShinWon and its stakeholders.

According to ShinWon, the digitalization efforts have already yielded results in the areas of raw material receipt and yarn procurement, improving visibility and controllability. Suppliers are required to submit procurement plans through the AI-driven module before production orders, enabling ShinWon to clarify material sources and fabric processing locations, thus identifying and managing potential risks before production begins.

Enhanced supply chain visibility serves not only compliance needs but also helps ShinWon strengthen its partnerships with suppliers. The company evaluates partners based on cost competitiveness, raw material sourcing, production speed, and other performance indicators, and provides customized support accordingly, fostering more effective and mutually beneficial collaboration.

ShinWon CEO JJ Park stated that supply chain traceability is no longer just a regulatory requirement but a core capability for enhancing trust and collaboration among material suppliers, apparel manufacturers, and global brands. By continuously expanding supply chain visibility through AI and digital technologies, ShinWon is committed to becoming a trusted manufacturing partner for global buyers and moving towards the goal of 100% traceable raw materials. Last month, ShinWon announced plans to accelerate the application of AI technology in its international manufacturing operations to further improve supply chain transparency and responsiveness.

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