en.Wedoany.com Reported - Sandvik Coromant announced that Xu Peiyao assumed the role of Sales General Manager for China on August 1, 2026, reporting directly to the Vice President of Global Sales and joining the global sales management team. His responsibilities cover sales operations in China, market strategy planning, customer partnership development, and the implementation of cutting technology solutions. The company stated that this appointment reflects the Sandvik Group's commitment to the Chinese market and serves the Group's 2030 growth strategy.

Xu Peiyao has deep ties with Sandvik Coromant, having worked at the company from 2006 to 2016. Subsequently, he continued to build management experience in the high-end manufacturing sector, holding several senior management positions at Ceratizit Group, and most recently serving as Head of Asia-Pacific and General Manager for China at LMT, an international manufacturing group. His career spans strategic planning for the Asia-Pacific market, team management, and key account operations, with extensive industry expertise across the entire metalworking value chain.

Michael Eneberg, Vice President of Global Sales, stated that Xu Peiyao combines comprehensive management experience in machining and manufacturing, with familiarity with the local market and cross-border operational capabilities. He noted that China is a core strategic market for Sandvik Coromant and expressed confidence that Xu Peiyao will lead the Chinese sales team to seize opportunities in manufacturing upgrades and drive the implementation of the Group's growth strategy in the Chinese market.

Xu Peiyao will focus on deepening long-term partnerships with customers across industries, iterating cutting solutions and full-lifecycle service systems to meet the needs of the domestic high-end equipment and precision manufacturing sectors, while also advancing the promotion of cutting-edge cutting technologies, the development of local talent systems, and the enhancement of brand value.

Sandvik Coromant is a global supplier of metal cutting solutions, with a business covering innovative tools and complete machining solutions. The company stated that this appointment aims to strengthen its overall competitiveness in the Chinese market and inject new momentum into its long-term business development.