en.Wedoany.com Reported - The City of Frisco, Texas, USA, recently launched an on-demand microtransit service called GoZone, provided in partnership between the City of Frisco and the Denton County Transportation Authority (DCTA). The Frisco City Council approved a $15 million microtransit service contract in April, with the service set to run at least through 2029. The DCTA Board of Directors also approved the agreement with Frisco in March.
Frisco Mayor Jeff Cheney stated in a press release: "The Denton County Transportation Authority has been a great partner. This is a project we hope to learn from and expand in the future. It will be an excellent transportation resource for our residents and visitors." The microtransit service is available to all users, including Frisco residents and employees, covering approximately one-third of the Frisco area.
Of the total $15 million contract amount, approximately $3.3 million comes from the City of Frisco's budget, with the remainder supported by federal funds secured through the assistance of the North Central Texas Council of Governments. According to Brian Moen, Frisco's Assistant Director of Transportation, the first year of federal funding is already in place, while funding for the following two years is still under review.
The microtransit service allows trip booking through a mobile app, where users enter pickup and drop-off addresses to schedule a ride. The ridesharing service operates Monday through Friday from 6 a.m. to 6 p.m., with fares ranging from $3 to $5 per trip based on distance, using cashless payment. The microtransit service also connects to the Dallas Area Rapid Transit system via the Northwest Plano Park & Ride.
DCTA CEO Paul Cristina stated in the press release: "When people think of public transit, they often think of buses or trains. But what makes microtransit so successful is that it takes people from where they are to where they want to go."
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