Brazil's Thozen Deploys AI in Luxury Real Estate Project Worth 170 Million BRL

en.Wedoany.com Reported - Brazilian construction company Thozen has begun integrating artificial intelligence and data analytics solutions into the management of luxury properties in Porto Belo, on the north coast of Santa Catarina, with a focus on enhancing security and cost efficiency.

The company is deploying these solutions in the Electra Tower project. Located in Santa Catarina, one of Brazil's most active real estate markets, the state is home to four of the five most expensive cities per square meter. The project has a VGV of 170 million BRL and consists of two 100-meter towers, comprising 192 apartments ranging from 113 to 123 square meters and 8 penthouses, with delivery expected in August 2029. The AI monitoring system can identify risky behaviors in real time, such as children being unattended in sensitive areas like pools or playgrounds, triggering immediate alerts.

The project also offers a transparency tool for investors, allowing them to track the appreciation of their investment targets as if monitoring a financial asset portfolio. Through the Thozen Invest application, the company combines market indices such as CUB/SC, CDI, and Selic with regional appreciation, converting the actual performance of the apartments into concrete data on mobile devices.

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