African Creator Economy Platform CloutEye Launches $70,000 Pre-Seed Funding Round

en.Wedoany.com Reported - Adebanji Oluwatoni, after two startups were shut down due to regulatory policies, has launched CloutEye, a social intelligence platform for Africa's creator economy. The platform is currently in closed beta and has initiated a $70,000 pre-seed funding round.

Oluwatoni, a political science graduate from Kwame Nkrumah University of Science and Technology (KNUST) in Ghana, founded his first company, Growly, a fintech platform connecting investors and borrowers. It attracted nearly a thousand users in its first week and reached approximately 17,000 daily active users after about two months, operating on self-raised funds of around $4,000 to $5,000. The platform was later shut down due to new Nigerian digital lending regulations requiring banking licenses or meeting minimum equity capital, which exceeded the startup's capacity.

His second company, Hivestak, focused on the decentralized finance sector, helping African users access global DeFi products, including lending and staking, through smart contracts and backend infrastructure. This platform also ceased operations due to increased cryptocurrency regulatory requirements in Nigeria.

Oluwatoni then observed a lack of data tools in Africa's content creation and brand marketing sectors, leading to the recent development of CloutEye. The platform analyzes social media data, offering features such as trend prediction, competitor monitoring, trending hashtag and keyword suggestions, and optimal posting patterns, aiming to reduce market research costs.

Currently, CloutEye is being developed and iterated with self-raised funds from the team and remains in closed access. Africa's creator economy is growing rapidly, but there is limited social intelligence infrastructure specifically designed for the region. CloutEye aims to fill this market gap.

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