en.Wedoany.com Reported - UK consumer health company Haleon has confirmed a new five-year partnership with Microsoft, aimed at expanding enterprise-level digital, data, and artificial intelligence capabilities to accelerate the delivery of its global "Win as One" strategy.
The new agreement builds on Haleon's existing use of Microsoft 365 Copilot, further supporting the broader adoption of AI-driven tools across the enterprise, helping teams automate routine tasks, collaborate more effectively, and focus on higher-value work. By further adopting Microsoft's agentic AI, security, and identity management capabilities, the partnership will also strengthen Haleon's digital and AI infrastructure, enabling the company to scale AI safely and responsibly.
Haleon and Microsoft will jointly create high-impact AI use cases across key functions including consumer insights, product innovation, supply chain management, and commercial execution. This will ultimately enable Haleon to deliver better everyday health to consumers worldwide, for example through faster scientific research and clinical content development, enhanced marketing content creation and personalization, and improved forecasting and decision-making across the enterprise.
Leveraging advanced AI capabilities, Haleon will gain deeper insights into evolving consumer needs, drive product innovation with speed, and streamline operations from supply chain to commercial execution. This will allow it to meet growing consumer demand more quickly, deliver personalized health products, and ensure its trusted, science-backed brands reach more people globally at the right time and place. In turn, this supports Haleon's global ambition to reach an additional one billion consumers by 2030 and deliver industry-leading shareholder returns.
Claire Dickson, Chief Digital and Technology Officer at Haleon, said: "This partnership marks a significant step forward in how we leverage digital, data, and AI to deliver our global strategy—driving growth, improving productivity, and building a more agile, performance-oriented culture." She noted that teams are already embedding AI capabilities across the enterprise, achieving measurable results and efficiency gains in areas such as consumer insights, marketing, R&D, and supply chain. "By combining Microsoft's cloud and AI capabilities with Haleon's deep consumer health expertise, we are accelerating our AI journey—simplifying how we work, unlocking more value from data, speeding up innovation, and helping our teams make faster, smarter decisions to benefit our consumers."
Darren Hardman, CEO of Microsoft UK and Ireland, said that Haleon is moving with real speed and purpose on its AI journey, using Microsoft's cloud and AI capabilities to turn ambition into impact across the organization. "From consumer insights and marketing to R&D, supply chain, and decision-making, Haleon has already demonstrated how AI can help teams work smarter, innovate faster, and deliver tangible benefits for consumers."
By using Microsoft Azure as its core cloud platform and Microsoft Copilot as part of its enterprise AI foundation, Haleon will benefit from scalable infrastructure, advanced analytics, and Microsoft's enterprise-grade security capabilities. This includes enhanced identity, governance, and threat protection to help safeguard data, systems, and AI-driven workflows as Haleon deploys AI responsibly, securely, and at scale.
The agreement supports Haleon's ambition to build an AI-driven decision intelligence enterprise, where data and insights flow seamlessly to support faster, smarter, and more consumer-centric decisions. This includes advancing next-generation agentic AI capabilities, enabling Haleon's digital and technology teams to manage, govern, and protect intelligent digital agents. These agents will work alongside Haleon's teams, helping them identify opportunities earlier, respond faster, and deliver better outcomes for consumers, customers, and healthcare professionals.
