Wedoany.com Report-Oct. 10, Nuvei has announced a partnership with Volkswagen Brazil to introduce a comprehensive payment solution for connected vehicles in the Brazilian market. The collaboration supports Volkswagen’s plan to offer subscription-based connectivity services through the VW Play Connect multimedia system, integrated directly into its vehicles.

The VW Play Connect system first appeared in the New Nivus model in 2024 and has since been introduced in the New T-Cross and New Tera models in 2025. Through this platform, Volkswagen drivers can access a wide range of digital features, including vehicle connectivity, remote command functions, maintenance information, and vehicle financing options.

Nuvei’s payment infrastructure underpins the entire system, enabling automatic recurring payments for Volkswagen’s connected car services as well as data packages provided by telecom partners. The company has developed a sophisticated payment architecture that integrates multiple service providers within a single, seamless payment flow. This approach ensures consistent and efficient transactions for users while reducing complexity for service operators.

The partnership reflects a significant advancement in connected vehicle technology and digital payments. By combining Volkswagen’s automotive innovation with Nuvei’s expertise in financial technology, the collaboration enhances both user convenience and operational scalability. Volkswagen plans to leverage Nuvei’s global payment capabilities to expand the connected services model beyond Brazil, with an initial focus on broader deployment across Latin American markets.

Nuvei’s end-to-end solution enables real-time processing, secure transactions, and flexible payment methods tailored to regional consumer preferences. The integration also supports Volkswagen’s digital transformation strategy, aligning with the growing demand for in-car connectivity and personalized services. As vehicle connectivity becomes more prevalent, efficient payment systems are increasingly essential for managing digital subscriptions, updates, and data plans directly through the vehicle interface.

Phil Fayer, Chair and CEO of Nuvei, commented: “We’re incredibly proud of this partnership with Volkswagen. As a payments technology provider, we want to be a true partner to our customers, and this collaboration perfectly exemplifies that approach. We’ve worked tirelessly to understand Volkswagen’s specific needs, and by architecting a solution that facilitates subscription payments for connected car services, we’re helping them enhance their customer relationships through seamless payment experiences.”

The introduction of Nuvei’s payment platform represents an important step toward creating a more connected and integrated mobility ecosystem in Brazil. It supports the evolution of automotive services from traditional ownership models toward subscription-based digital ecosystems, where drivers can access, manage, and pay for vehicle-related services conveniently and securely through a single application.

Through this initiative, Volkswagen Brazil and Nuvei are positioning themselves at the forefront of the connected vehicle revolution in Latin America, combining innovation in automotive technology with advanced payment infrastructure to improve user experience and service efficiency.