en.Wedoany.com Reported - Veritran recently announced the development of a new mobile app for Atlético Madrid, supporting both Android and iOS systems. Veritran, a provider of solutions for the financial industry, has extended its technological capabilities into the football sector.

The app offers fans access to a membership zone, where they can manage tickets and packages, enter the official store, access club news and statistics, and watch matches. Marcelo Fondacaro, Chief Commercial Officer of Veritran, stated that the development process prioritized agility and flexibility for continuous evolution to ensure the app meets fan needs and the club's strategic requirements.

The launch of the app marks the beginning of a collaboration, with Veritran responsible for Atlético Madrid's subsequent digital transformation. According to Veritran, the goal is to bring fans closer and improve their experience. To develop the app, Veritran used its enterprise low-code platform, which leverages visual components, automation tools, and ready-made integrations to accelerate software creation, offering higher efficiency and enabling scalability.

Fondacaro believes that Veritran's initiative reflects a new trend among football clubs to integrate digital platforms and position themselves as global entertainment brands. He emphasized that investing in technology is no longer an advantage but a key to generating revenue, enhancing engagement, and relevance.

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