en.Wedoany.com Reported - Acent AI, a marketing AI company based on search intent data, announced on the 7th that it participated in Japan's largest marketing expo, "Marketing Week Summer 2026," held from the 24th to the 26th of last month at Tokyo Big Sight, officially launching its expansion into the Japanese local market.
The expo consisted of nine specialized exhibitions covering the entire marketing spectrum, including advertising, social networks, e-commerce, and marketing strategy, with participation from over 310 Japanese and multinational companies.
At the event, Acent AI conducted targeted consultations with over 150 local companies and demonstrated the core functions and practical application cases of its search information analysis engine, "Listening Mind," based on a cumulative 7PB (7000TB) scale of Korean, American, and Japanese consumer information data. The company highlights its "search content data-based analysis system" as a differentiating advantage, designed to address the limitations in data reliability of generative AI-centered marketing tools.
The Listening Mind engine does not rely on arbitrary LLM inferences but structurally presents the actual purchase context—such as questions, concerns, and comparison behaviors left by consumers in search bars—in a data-structured format. It operates through 100% deterministic algorithm analysis, providing insights needed for market analysis, customer understanding, content strategy, and the implementation of Search Engine Optimization (SEO) and Generative Engine Optimization (GEO). Unlike easily manipulated social network data or surveys targeting small groups, it is characterized by visualizing the "true intent" directly linked to business growth, based on search data containing consumers' genuine unmet needs.
During the expo, Acent AI also released a "Japan Obesity Drug Market Information Report" targeting the healthcare sector, a key industry group. The report revealed that obesity drug-related keywords in Japan average over 2.28 million monthly searches. Using the search path analysis tool "Pathfinder," it was found that consumer interest has moved beyond mere research stages and is rapidly expanding to specific questions related to actual usage.
The report captures consumers' hidden psychology and life contexts through search data, which are not easily observable on public channels like social networks. For example, search paths not only show behaviors like "how to hide the refrigerator from a cashier" due to concerns about family or others' opinions but also demonstrate specific lifestyle changes arising from actual consumption and use, such as "whether to take it on a plane and how to pack it in luggage."
Currently, Acent AI has over 30 major local brand clients in Japan, including Sharp, Taisho, Murasaki Sports, Nippon Ham, and Kikkoman. Marketing and sales of Listening Mind in the Japanese market are handled by its 100% subsidiary, Accent Networks. This year, the company will focus on capturing the healthcare and financial industry sectors, targeting annual sales of over 300 million yen.
Acent AI CEO Park Se-yong stated that the expo confirmed the high level of interest and specific adoption needs for Listening Mind among local Japanese companies. Based on the Japanese market's performance, the company plans to expand marketing AX based on search content data in major industry sectors such as healthcare and finance, aiming to formally establish itself as a cross-border data infrastructure company connecting Asia with the global market.
