en.Wedoany.com Reported - Ford has partnered with Renault to plan the launch of a small electric car in Europe based on Renault's AmpR Small platform. The model is expected to revive the classic name "Fiesta" and be included in Ford's strategic plan called "Ready Set Ford," aiming to introduce five new passenger cars and multiple commercial vehicles by the end of 2029 to expand Ford's market share in Europe.
Ford had previously discontinued traditional models such as the Fiesta and Focus in Europe due to business contraction. This return to the small car segment involves sharing Renault's technology platform—the AmpR Small architecture. This architecture is already used in the Renault 5 E-Tech, Alpine A290, and the next-generation Nissan Micra. Jim Baumbick, President of Ford Europe, stated in an interview with Auto Express that the choice of partner considered the platform's ongoing evolution, and Ford will determine the vehicle's dynamic tuning, exterior design, and market positioning based on this platform to ensure differentiation from Renault models.
Ford expects this B-segment small electric car to launch in Europe starting in 2028. Although the project is widely regarded as the "electric Fiesta," Ford has not officially confirmed whether the future electric hatchback will retain this name. The project is not based on the Fiesta models sold in markets such as Brazil but is instead built on an electrification concept, utilizing a modern platform and focusing on urban commuting efficiency.
Regarding range, the most direct reference comes from the same-platform model, the Renault 5 E-Tech. It offers 40 kWh or 52 kWh battery packs, with the high-capacity version achieving a range of up to 410 km under the WLTP cycle. However, Ford has not yet disclosed details on power, battery, range, pricing, or versions for this small car, so any comparisons can only be based on platform technical parameters and data from already-launched models. Additionally, given that the Alpine A290 uses the same series platform as the Renault 5 and its top version delivers 220 hp, the platform also has the technical potential to produce a sporty variant.
Ford has a deep history with rallying and sporty small cars, particularly evident in the Fiesta's derivative versions. However, as of now, Ford has not clearly stated whether it will apply this performance direction to the electric small car developed in partnership with Renault. Ford's initial focus remains on meeting European emission regulations and securing market share in regional competition, while some product lines will still retain hybrid options. For the Brazilian market, Ford closed local production in 2021, and its current product lineup focuses on pickups, SUVs, and imported models. There are no official plans for the electric Fiesta to launch in Brazil.
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