India's JK Cement plans to boost capacity utilization and drive premiumization by FY2027

en.Wedoany.com Reported - Madhavkrishna Singhania, head of India's JK Cement Ltd (JK Cement), stated that the company plans to focus on improving capacity utilization and advancing product premiumization by fiscal year 2027 to respond to demand changes and protect profits. The company's board emphasized that core objectives include achieving profit resilience and efficient capital deployment.

In terms of operational optimization and market development, JK Cement will combine improved logistics, strengthened dealer networks, and focus on product supply to key cities and infrastructure corridors to enhance utilization rates across its plants. The company also plans targeted measures to reduce operational costs and shorten turnaround times. These measures will be implemented in phases to limit supply disruptions and maintain customer service levels.

The premiumization strategy will concentrate on promoting higher-grade cement and value-added products for urban construction and specialized applications. The company expects that a stronger premium product portfolio will help achieve better pricing and narrow pricing cycle fluctuations. Brand investment and technical services for institutional clients are integral to this initiative. Providing technical support and product trials for contractors will accelerate the adoption of premium products.

Management stated that these measures aim to achieve sustainable profit expansion while maintaining competitive sales volumes, without implying significant new greenfield project expansion. The company will continue to monitor demand in the housing and infrastructure sectors and adjust capital allocation accordingly. The strategy seeks to balance near-term operational gains with long-term market positioning. The company will report progress on these priorities in regular disclosures and investor interactions.