en.Wedoany.com Reported - The Pittsburgh Paints Company has launched a new brand, Pittsburgh Paints Protective Coatings, marking a fresh identity for PPG High Performance Coatings. In addition to providing industry-leading full-system solutions, trusted products, and innovative new coatings, the company is also the exclusive distributor of PPG Protective & Marine Coatings.
Within the new brand portfolio, the Pittsburgh Paints Protective Coatings line introduces Building Renewal Neverfade Exterior Coatings using Kynar Aquatec PVDF resin, the first product under the new brand. This building coating system has been proven to significantly extend the service life of industrial and commercial building materials, up to over 15 years. Leveraging Kynar PVDF emulsion technology, the carbon-fluorine (C-F) bonds in the coating resist harsh thermal, chemical pollution, and ultraviolet environmental conditions.
The new product line complies with the AMPP SSPC Paint 47 standard and includes four waterborne low-VOC (volatile organic compound) high-performance coatings: Original Base (suitable for primed wood, stucco, vinyl, masonry, concrete, fiber cement, and EIFS exterior insulation and finish systems), Metal Base (suitable for primed steel, aluminum, galvanized steel, Galvalume, and coil-coated metal), Universal Primer, and Bonding Primer.
"We are delivering the formulations, proven performance, and reliability that customers have trusted for 150 years under a new name and with a sleek new label," said Dennis Karnstein, President and General Manager of Commercial at The Pittsburgh Paints Company. "The launch of the Pittsburgh Paints Protective Coatings line broadens our portfolio, allowing us to better support customer needs through national sales support and a distribution network covering the United States and Canada."
The Building Renewal NeverFade coatings will join the existing Pittsburgh Paints Building Renewal product line, including aliphatic polyurethane, automotive-grade polyurethane, and other products. Over the coming months, the full label portfolio of Pittsburgh Paints Protective Coatings products will gradually transition to the new brand. The updated appearance will make key information easier to find and clearly indicate resources such as mixing ratios, which users can quickly access via QR codes for technical data.
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