en.Wedoany.com Reported - General Motors officially inaugurated its newly established Advanced Design Studio in Pasadena, California, and unveiled the GMC Hummer X concept vehicle, a highly reconfigurable mid-size electric vehicle series available in both truck and SUV configurations.
The Pasadena studio focuses on conceptual design research and serves as a key node in GM's global Advanced Design network, which also includes studios in Detroit, the UK, and Shanghai. Spanning 148,000 square feet across three buildings, the studio is equipped with full-size clay modeling, fabrication, and immersive digital collaboration facilities, employing approximately 100 team members in fields such as design, sculpting, manufacturing, and craftsmanship.
Hussein Al Attar has been appointed as the new director of the Pasadena studio, succeeding Brian Smith, who returned to the Chevrolet Corvette design team in Michigan after leading the Pasadena studio for four years.
The GMC Hummer X pickup and SUV concepts were revealed on the studio's opening day. Developed in collaboration with GM's Advanced Engineering, Advanced Manufacturing, and the Pasadena Advanced Design Studio, the Hummer X concept is not intended for production but serves as a testbed for new technologies, aesthetics, and sustainability.
The Hummer X concept achieves configurability through Flex Fab technology. This system supports rapid, low-volume, on-demand production, with design features akin to 3D printing for metal components. Flex Fab unlocks a new Hummer aesthetic: a clean, flat-top profile with rounded edges, laser welded seams, and visible precision bolts. The cockpit is equally adaptable, featuring stackable displays that allow drivers to customize their digital experience for rock crawling, off-road trails, or highway cruising. The Hummer X also boasts a low center of gravity, extreme on-demand acceleration, 35- to 37-inch Goodyear tires, beadlock wheels, Multimatic dampers, removable fender flares, and significant underbody protection.
The concept explores mono-material design, replacing adhesives with snap-fits and mechanical fasteners envisioned to be fully recyclable. Seat backs, headrest rears, and instrument panel ends are made from recycled automotive bumpers, with components designed for easy disassembly, enabling customers to replace, share, and recycle them. Hidden Easter eggs within the concept include the team's mission statement printed in Morse code on the floor, and tire treads spelling out "The courage to get lost leads to new discoveries."
SUV specifications include: wheelbase 2945.5 mm (116 inches), length 4782.5 mm (188.3 inches), height 1852.6 mm (72.9 inches), width 2032 mm (80 inches), approach angle 44 degrees, departure angle 46 degrees, breakover angle 30.9 degrees, minimum ground clearance 334.3 mm (13.2 inches), Flex Fab ratio 57%, Goodyear Rock 315/75R18 x 9 tires (outer diameter 37 inches), and 18-inch aluminum wheels with decorative inserts.
Truck specifications include: wheelbase 3318.6 mm (130.7 inches), length 5264.5 mm (207.3 inches), height 1854.4 mm (73.0 inches), width 2032 mm (80 inches), approach angle 41.5 degrees, departure angle 29.7 degrees, breakover angle 24.9 degrees, minimum ground clearance 316.7 mm (12.5 inches), Flex Fab ratio 57%, Goodyear Street 305/55R22 x 9.5 tires (outer diameter 35 inches), and 22-inch aluminum wheels with decorative inserts.
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