en.Wedoany.com Reported - Centric Software has published a success story about its customer Zak! Designs, showcasing how the company modernized product development and supported revenue growth through digital tools.

Based in Washington State, USA, Zak! Designs is an international manufacturer of licensed hard goods, such as drinkware and tableware, featuring global entertainment brands, sold through major physical retailers and online stores. As the business expanded and licensing projects grew increasingly complex, the company sought to establish a product data storage repository and modernize its product development process without adding new employees.
Raymond Shill, Vice President of IT at Zak! Designs, recalled that the company previously lacked a formal system or a single source of truth for product development, making it difficult to answer any questions. With Centric PLM, the company integrated the system with ERP, shifting from fragmented tools to a holistic, real-time view of projects and obstacles, eliminating an inefficient part numbering system and saving approximately 1.5 person-years of work annually; part setup time was reduced by over 99% to less than one minute. All these process improvements enabled a 200% revenue growth without increasing product development staff. Additionally, items previously listed as single SKUs are now broken down into complete BOMs with detailed component data.
Shill stated that with Centric PLM, the company now has a path for continuous improvement as it grows. Fabrice Canonge, CEO of Centric Software, noted that as Zak! Designs expands alongside global retailers and licensors, Centric PLM provides the agility and control that were previously lacking, digitizing and standardizing complex workflows, enabling the company to respond more quickly to retail partner opportunities without proportionally increasing headcount.
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