en.Wedoany.com Reported - Gilmaq, a Mexican company specializing in the sale and rental of construction machinery and equipment, has partnered with Indian manufacturer Bull Machines to add two backhoe loaders to its product portfolio. An event was held on July 16 in Zapopan, Jalisco, where customers, dealers, and business partners learned about the joint strategy.

In front of approximately 60 attendees, Gilmaq executives and Bull representatives emphasized that the collaboration aims to meet market demand for equipment that combines robustness, productivity, operational efficiency, and after-sales support, serving construction, infrastructure, and agricultural projects.

In her opening remarks, Osiris Tejeda Partida, Operations Manager at Gilmaq, stated that this partnership marks a new phase for the company. Gilmaq, part of Grupo Auda, has over twenty years of experience in the industry.

"We don't just sell machines; we are committed to being a trusted partner for the nation's builders," she said during her speech.

The collaboration is based on market demand. David Gil Sánchez, Director of Gilmaq, explained that introducing Bull Machines is part of the company's strategy to expand the solutions available to its customers, without compromising on quality and technical support as core values.

Mallikajurnnareddy Katasani, Bull Machines' representative for Latin America, emphasized that Mexico is a strategic market for the company, and the decision to partner with Gilmaq was based on its technical capabilities and commitment. Bull currently operates in over 76 countries and continues to strengthen its capacity to meet international demand.

As part of the launch, the Bull HD 76 and Bull HD 100 backhoe loaders were showcased, designed to meet different needs within the industry.

The HD 76 is aimed at urban, agricultural, and light infrastructure applications. It integrates components from international manufacturers and features a configuration focused on ease of maintenance, designed to maximize machine availability.

The HD 100 is the highest-capacity model in the series, equipped with a 100 hp Perkins engine, Italian transmission and axles, and various components from international manufacturers. It is designed to achieve a balance between productivity, fuel efficiency, and operator comfort. Its features include superior digging force, an air-conditioned cab, a pneumatic seat, compatibility with multiple hydraulic attachments, and a patented bucket capable of 90-degree digging for precise construction work.

Gilmaq currently distributes the brand in Jalisco, Michoacán, and Querétaro, with plans to gradually expand coverage to central and northern Mexico. Bull offers three backhoe loaders—the HD 76, HD 96, and HD 100—to meet urban, agro-industrial applications, and larger-scale infrastructure projects.

For Gilmaq, introducing Bull Machines aims to strengthen a strategy based on technical service, parts supply, and full lifecycle support for equipment. David Gil Sánchez concluded that Bull is a competitive, robust brand that meets customer needs, and Gilmaq's goal is to be a partner providing solutions.