XPENG Expands Its Global Footprint With Market Entries in the Baltics, Cambodia
2025-11-02 14:20
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Wedoany.com Report-Nov. 2, In October 2025, XPENG achieved a significant milestone in its global expansion by entering four new markets in Europe and Asia—Lithuania, Latvia, Estonia, and Cambodia—highlighting its ambition to strengthen international presence.

XPENG officially debuted in the Baltic region, offering models such as the XPENG G6 and G9 to European consumers seeking advanced technology and comfort in electric mobility. Positioned at the crossroads of Northern and Eastern Europe, Lithuania, Latvia, and Estonia serve as strategic gateways connecting Western, Northern, and Eastern markets, providing XPENG with a platform for deeper penetration into Central and Eastern Europe. The company regards the Baltic expansion as a "golden entry point" to build operational expertise and establish a springboard into broader European markets.

In Lithuania, XPENG partnered with Exclusive Luxury Auto, part of the Modus Group, to launch the brand. A flagship showroom in central Vilnius showcases the P7+, G6, and G9 models. Beyond sales, Exclusive Luxury Auto provides certified aftersales support and fast European parts distribution, ensuring professional and timely service.

In Latvia, XPENG collaborated with AUTOBRAVA Motors to open the "XPENG Riga Center" in the capital. The showroom features the P7+, G6, G9, and the ARIDGE flying car. AUTOBRAVA Motors, a well-established automotive group, operates two major dealerships in Riga, strengthening XPENG's retail and service network.

In Estonia, XPENG joined forces with Luxury Motors, a luxury car distributor, to further reinforce its presence and service capabilities across the Baltic region.

On October 18, XPENG officially entered Cambodia, introducing six intelligent electric vehicle models, with deliveries scheduled to begin in November. This makes Cambodia one of XPENG's most product-diverse overseas markets to date. Operations in Cambodia are managed by NSPENG, a joint venture between China’s Nanling Automobile Group and Cambodia’s SDB Group, combining global expertise with local resources.

According to Zhang Ping, NSPENG’s General Manager for Cambodia, the main showroom is located on Phnom Penh’s Hun Sen Boulevard and integrates display, sales, delivery, and aftersales services, offering a seamless smart mobility experience. XPENG currently operates two sales and service centers in Cambodia, with plans to expand to four by 2026. The company also intends to add five new DC fast-charging stations to support growing demand.

Through these strategic expansions, XPENG aims to provide consumers in both Europe and Asia with advanced electric mobility solutions, combining innovative vehicle technology, comprehensive sales networks, and robust aftersales and charging infrastructure, reinforcing its position as a leading global EV brand.

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