en.Wedoany.com Reported - Marine surveillance specialist Iris Innovations has signed an exclusive distribution agreement with BLA Distribution to expand its operations into Australia and New Zealand. The move is expected to improve access to CCTV, thermal imaging, and night vision technology for regional marine operators.

The partnership will support customers in the marine and other industries with product availability, local expertise, and dedicated support services.

Under the agreement, BLA Distribution will handle regional order fulfillment and provide frontline technical and sales support.

Iris Innovations CEO Carl Hitchcock stated that BLA, with its "extensive market coverage, strong technical capabilities, and excellent reputation in the marine industry, is the ideal partner to support the continued growth of the Iris Innovations brand in the region."

Hitchcock's company offers high-performance imaging and surveillance technology (product range available on its website). Its products are designed for demanding operating environments, with a portfolio including marine-grade CCTV systems, thermal imaging cameras, and advanced night vision solutions.

BLA Distribution is reportedly the largest wholesale distributor of marine, lifestyle, and adventure products in the Australia and New Zealand region. Representing over 70 brands, it distributes more than 17,000 products to a network of over 3,500 marine businesses. With warehouse facilities in Brisbane, Melbourne, Perth, and Auckland, BLA is strategically positioned to achieve comprehensive regional coverage and rapid customer support.

The partnership strengthens Iris Innovations' international distribution network and reinforces both companies' commitment to delivering quality technology solutions.

David Wood of BLA Distribution said his company looks forward to introducing Iris's CCTV and night vision technology to customers in the Australia and New Zealand region. "Their products are highly respected for reliability and performance, and we look forward to supporting the brand with dedicated sales, fulfillment, and technical expertise."

With BLA's established marine network and Iris Innovations' focus on surveillance and imaging technology, this collaboration marks a significant step toward broader availability and stronger technical support in the region.

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