en.Wedoany.com Reported - du has launched an AI-driven super platform called du Launchpad, designed to support entrepreneurs, micro, and small business owners in the UAE in scaling their business growth.

Part of the du Business service portfolio and developed in collaboration with Peko, du Launchpad integrates key business services such as accounting, human resources, payroll management, corporate tax filing, WhatsApp Business integration, and professional invoicing systems into a single platform, aiming to simplify SME operations by eliminating complexity and increasing execution speed.
Driven by automation and AI workflows, the platform reduces manual labor, supports compliance readiness, and ensures seamless daily operations. du has also introduced cost-effective premium packages that provide access to five essential services, helping entrepreneurs optimize costs and improve operational efficiency.
Karim Benkirane, Chief Business Officer at du, stated that du Launchpad helps SMEs save time, reduce complexity, and enhance compliance through an AI-powered all-in-one platform, allowing business owners to focus more on their core operations. Kashif Khan, Founder and CEO of Peko, noted that the partnership empowers SMEs by simplifying complex administrative tasks, helping them remain agile and resilient. du Launchpad saves businesses time by streamlining administrative processes, reduces regulatory and financial risks through compliance support, and lowers operational costs via bundled pricing. The platform is available to business customers through the MyAccount portal and the dedicated du Launchpad platform.
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