en.Wedoany.com Reported - Oracle is launching an expanded community outreach initiative for its Project Jupiter data center campus in Doña Ana County, New Mexico, aimed at informing local residents about the facility's economic, environmental, and community impacts.
The public outreach focuses on the site's fuel cell power strategy and water conservation methods. Oracle aims to provide accurate information on how the facility will operate, interact with the local public grid, and benefit the local workforce.
Oracle plans to cover all energy costs for the campus to protect electricity prices for residents in the area. The facility will utilize fuel cell solutions and an upgraded cooling system designed to minimize resource consumption. The cooling infrastructure and fuel cells will not draw water from the public drinking water supply managed by the Camino Real Regional Utility Authority. Both systems require only a one-time initial fill of non-potable water sourced from existing water rights holders. After the startup phase, the water needed to maintain system operations is equivalent to the average annual water usage of two American households.
In terms of economic benefits and workforce contributions, Project Jupiter will generate significant economic activity in Doña Ana County and across New Mexico. During the construction phase, the campus will support over 4,000 jobs and generate an estimated $384 million in annual economic impact. Once the data center is operational, the site will sustain 1,500 project-related jobs and contribute $113 million annually to the local economy. Beyond the data center construction itself, Oracle has committed substantial funding to local infrastructure and community organizations, including $50 million allocated for improving local water systems and an additional $360 million directly supporting schools, infrastructure, and local services. Furthermore, Oracle is providing $6.9 million for workforce development, habitat restoration, and the Boys and Girls Club of Las Cruces.
"Project Jupiter is a different kind of data center, and we are proud to bring this project to New Mexico, especially considering the transformative benefits it brings to the residents of Doña Ana County," said Julia Robin, Head of Oracle Cloud Infrastructure (OCI) Infrastructure Planning and Procurement.
The outreach campaign also extends to digital platforms and traditional broadcast media. Oracle is collaborating with local opinion leaders on social media to disseminate information about the data center campus through platforms residents use daily. As part of the campaign, new advertisements in English and Spanish will air on television, radio, digital, and social media platforms, focusing on the facility's anticipated economic impact, workforce opportunities, and local investments, while also outlining the fuel cell power strategy and water conservation methods. The outreach plan includes bilingual engagement to ensure clear communication with residents across the state. Representatives carrying official Project Jupiter branding and materials will conduct door-to-door visits in various communities to gather feedback, provide detailed information, and answer public questions, highlighting the project's investments in Doña Ana County and the state.
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